WHAT IS BY ANY MEANS?

GROWING THE GAME SINCE 2016.

ABOUT BY ANY MEANS BASKETBALL

By Any Means Basketball is a training and media organization founded by Coleman Ayers, aiming to bring top tier, innovative training to every hooper in the global basketball community.

Using every means from in-person development and mentoring, to online content, programs, and consultation, we believe that every hooper in the world can elevate their game with our unique perspectives, training styles, and passion to change the world through hoops.

Brantley Osborne - LEAD TRAINER

While breaking numerous records while at Shepherd University, Osborne led the nation in 3-point percentage as a freshman. He was named to the All-Conference list multiple times and was All-Region his senior year on top of being named a three-time team captain.

Following graduation, Brantley went on to play overseas, spending his last two seasons in Spain. Following his pro career, he returned home and took a coaching position at his alma mater (Shepherd University) for the 2017-18 season. Following his college coaching stint, he worked with multiple high schools in the area -- all while developing and training local players year round.

He is now the owner/lead trainer at DETAIL Martinsburg & By Any Means Mountain State.

GROW THE GAME CAMPS

AT BY ANY MEANS, IT IS OUR NUMBER ONE MISSION TO GROW THE GAME...

We realize how global of a game basketball is, and the potential it has to change lives all around the world. We're on a journey to not only assist with this internationally, but to showcase basketball cultures around the map, even the ones you'd never think about!

Here's how we've been working to grow the game:

OUR BIG FOCUSES:

International camps and coaches' Education clinics (27 cities and counting!)

Showcasing hoopers and basketball cultures around the world through our @GrowTheGame Instagram account.

Our partnership with the Athlete Empowerment Initiative, a nonprofit aimed at building underserved basketball communities outside of the US.

WHAT MAKES OUR TRAINING DIFFERENT?

After traveling the world and learning from some of the top international trainers, see what makes us different from other programs in the area.

1. EUROPEAN-STYLE DEVELOPMENT

In our trainings we spend time developing players' IQ of the game, not just the flashy moves you see on T.V.

2. RESEARCH-BACKED DRILLS

Our process is backed by the latest scientific evidence, and all of our trainers are educated accordingly.

3. DIVERSITY AND CULTURE

We recognize that every player comes from a different background, and embrace diversity to learn about other cultures.

4. GAME SIMULATION

You won't see players dribbling around cones in our trainings (they can do that at home). Instead, we focus on putting players in situations they'll see in a game, to make them creative problem solvers.

HOW TO GET STARTED:

STEP 1

SET UP INTRO CALL

CLICK HERE